

Corporate video:
Introduction for event
Video corporativo:
Introducción para evento


Challenge
To develop an audiovisual introduction for the Latin American Technology Conference that would contextualize the audience about the event's themes, present the trajectory of the organizing companies and give visibility to the speakers. The challenge was to transmit energy and emotion from the beginning, generating expectation and preparing the audience for the talks and panels.
To develop an audiovisual introduction for the Latin American Technology Conference that would contextualize the audience about the event's themes, present the trajectory of the organizing companies and give visibility to the speakers. The challenge was to transmit energy and emotion from the beginning, generating expectation and preparing the audience for the talks and panels.
Project objectives
• Tell the story of the company and its impact on the technology industry.
• Introduce in a clear and visually attractive way the topics and speakers of the event.
• Generate enthusiasm and emotional connection with the audience from the first minute.
• Tell the story of the company and its impact on the technology industry.
• Introduce in a clear and visually attractive way the topics and speakers of the event.
• Generate enthusiasm and emotional connection with the audience from the first minute.
Resources provided by the company
• Visual identity and graphic resources of the event.
• Key milestones of the corporate history.
• Messages and calls to action for the closing of the introduction.
• Visual identity and graphic resources of the event.
• Key milestones of the corporate history.
• Messages and calls to action for the closing of the introduction.



Creative process
Storytelling definition and narrative approach for the introduction.
Script creation by the content team, highlighting achievements and technological evolution.
Design of the visual structure of the video, integrating narrative and graphic elements.
Selection of inspirational music and sound effects to reinforce the emotional impact.
Animation and final editing in After Effects, taking care of rhythm and synchronization with the narrative.
Storytelling definition and narrative approach for the introduction.
Script creation by the content team, highlighting achievements and technological evolution.
Design of the visual structure of the video, integrating narrative and graphic elements.
Selection of inspirational music and sound effects to reinforce the emotional impact.
Animation and final editing in After Effects, taking care of rhythm and synchronization with the narrative.



Tools used
• After Effects: Animation, editing and audiovisual editing.
• After Effects: Animation, editing and audiovisual editing.



Animation delivered
A corporate opening video that set the tone for the 2024 event, combining storytelling, visual identity and branding assets to inspire the audience and connect with the vision of the conference. In 2025, it was reused as the base template, making adjustments and content updates to keep it relevant.
A corporate opening video that set the tone for the 2024 event, combining storytelling, visual identity and branding assets to inspire the audience and connect with the vision of the conference. In 2025, it was reused as the base template, making adjustments and content updates to keep it relevant.
Results
• Generating excitement and energy at the start of the event, motivating audience participation.
• Clear communication of the history, achievements and vision of the organizing companies.
• Strategic reuse of audiovisual material for the next edition of the event, optimizing resources.
• Generating excitement and energy at the start of the event, motivating audience participation.
• Clear communication of the history, achievements and vision of the organizing companies.
• Strategic reuse of audiovisual material for the next edition of the event, optimizing resources.
